How do companies retain young talent in the long term? With an effective “glue” made up of a strong employer brand, appropriate selection procedures, and a motivating careerstart to retain high-potential employees. The key here is to strengthen the employer brand and involve young prospects at an early stage. This is exactly where Mr. Mehrer, Managing Director of SVB, comes in: he provides insights into his field of activity and his professional development -and at the same time enters into dialogue with Marvin Sobottka, YOUNG Forum Lead Düsseldorf, and Julius Werner, young CEO of J. Baumgartner Baustrom GmbH. The panellists and the moderator are creating a dynamic exchange on equal terms, bringing together different perspectives and opening up new ideas.